In the last couple months, I’ve been trying to push myself to do more research, brainstorming, art direction, design thinking, and ideation before stepping head-first into development. The interactions should be easy to pick up and the overall experience should align with Tendril and their website.Īn open brief with full creative freedom was a welcome challenge for me. It should co-exist alongside their other web toys, be modestly designed and simple to use, and load fairly quickly. The brief was very open: develop an interactive and playful toy for Tendril’s home page. They approached me with the idea of developing a new experience that introduces some aspects of generative growth and procedural geometry. Concept #įor a while now, Tendril has been showcasing different interactive animations on their home page (examples: 1, 2). In this post, I’ll explore how I created the web toy alongside the amazing team at Tendril, and discuss some of the technical challenges faced along the way. It’s great to watch the reactions on Twitter and Instagram, including the heartwarming reaction by a four-year old using the experience on a tablet. This was a really fun project to work on, and I’m very pleased with the outcome. The experience is simple: brush your mouse across the generative plants to see them blossom and emit musical tones. Their site rotates through different web toys, so you may need to reload once or twice to see it. I recently launched a small and interactive web toy for the Toronto-based Design + Animation Studio, Tendril.
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